QR codes for events you can update live — and retarget
Event details change right up to the day, and printed programs can't keep up. Dynamic QR codes on badges, signage, and tickets let you push a schedule change instantly — and, because every scan runs through your link, you can retarget attendees with ads afterward.
- Update the schedule or venue link without reprinting
- Put check-in, ticket, or agenda links on badges and signage
- Retarget everyone who scans with Meta & Google pixels
- See which signs and touchpoints get the most scans
Keep printed materials current all week
A room change or a speaker swap normally means reprinting signage. With a dynamic QR, you edit the destination once and every printed code reflects the change — from the lanyard to the lobby banner.
Turn scans into an ad audience
Add a retargeting pixel to your event links and everyone who scans a badge or sign is added to a Meta or Google audience, so you can promote next year's event to people who actually attended.
Related reading
Frequently asked questions
- Can I change what a badge or sign QR code opens during the event?
- Yes. Re-point the dynamic code from your dashboard and the change is live instantly, no reprinting required.
- Can I retarget people who scan event codes?
- Yes — add a retargeting pixel to the link and scanners are added to your Meta or Google ad audience automatically.
- Can I see which signs performed best?
- Use a distinct code per sign or touchpoint and compare scan counts in your analytics.
Create an editable QR code or branded short link free — no card required.
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