QR codes for nonprofits that keep every campaign current
Printed appeals — posters, mailers, event banners — often outlive the campaign they promote. A dynamic QR code lets a nonprofit re-point the same printed code to whatever campaign is live, and measure which channel actually brings in donations.
- Re-point printed appeals to the current campaign
- Track which mailer, poster, or event drives donations
- Short branded links donors can trust
- Retarget supporters who scanned but didn't give
Get more from every printed appeal
Run a year-end campaign, then re-point the same printed codes to a spring appeal — no reprint. Every poster and mailer you've already distributed keeps sending donors to the right place.
Prove which channels raise the most
Give each appeal its own code and compare scans and donations across mailers, events, and social. With retargeting pixels you can even re-engage supporters who scanned but didn't complete a gift.
Related reading
Frequently asked questions
- Can I reuse printed donation materials for a new campaign?
- Yes. Re-point the dynamic QR code to the new donation page and every previously printed poster or mailer sends donors to the current campaign.
- Can I see which appeal raised the most?
- Use a separate code per appeal and compare scan analytics, with a TNY account.
- Can I retarget people who scanned but didn't donate?
- Yes — add a retargeting pixel so scanners can be re-engaged with ads on Meta or Google.
Create an editable QR code or branded short link free — no card required.
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